My professional journey is rooted in visual storytelling, where I’ve led innovative projects for global brands, enhancing brand narratives with visually compelling content. Currently, as the Associate Director of Market Research at the Booth School of Business, one of the top-ranked business schools globally, I apply my expertise to advance strategic decision-making and data-driven insights. At Radar Studios in Chicago, I collaborated with top advertising agencies, including Leo Burnett, to deliver effects-heavy content for major commercial campaigns. My role in managing digital content and strategy for executive producer John Montgomery contributed to the development and pitching of notable television projects, including CBS’s ‘The Crazy Ones,’ inspired by the creative genius of David E. Kelley.

Previously at Discovery World in Milwaukee, I led the media and production initiatives, transforming complex scientific concepts into accessible and engaging multimedia content. This role encompassed a variety of challenging filming environments, from underwater explorations to on-location shoots aboard sailing vessels. It also provided opportunities to collaborate with esteemed figures such as Les Paul and Bob Ballard, enriching the project’s scope and impact.

Throughout my career, I have consistently demonstrated the ability to lead creative and technical teams, translating abstract ideas into tangible, impactful media experiences. My passion lies in harnessing visual media to educate, engage, and inspire audiences, leveraging both my creative acumen and analytical prowess to drive strategic decisions and innovative solutions.